Rob Schuham is Founding Partner of Undercurrent where he consults with global, complex corporations on far-reaching digital and social strategy helping to design digital architectures and campaigns for some of the largest brands in the world including GE, Estee Lauder, American Express, Bill & Melinda Gates Foundation, Millennium Promise and many others.
Rob also founded and is CEO of Action Marketing, an award-winning experiential agency, concepting and executing what’s never been done before for brands such as adidas, Ford Green Drive, Clif Bar, PepsiCo, Izze, Progressive Insurance, the NBA and many others.
Rob also co-founded FearLess Revolution, a strategic and creative think-tank and consultancy, along with Alex Bogusky, who as leader of Crispin Porter + Bogusky, won every conceivable advertising award, including Creative Director of the Decade. FearLess is dedicated to driving transparency and new capitalism among global enterprises.
Rob and Alex also created and launched COMMON, a unique social venture Launchpad, which encourages entrepreneurs to develop new enterprises that help address social issues and challenges, all under the aegis of a shared, collaborative brand.
Rob Schuham professionally “grew up” up at storied ad agencies including Chiat/Day in San Francisco and Ayer in New York and Chicago working on package goods, sports, high-tech and fashion brands. Rob then joined Schwinn Cycling & Fitness to help re-launch and re-position it to the American marketplace. Rob later became a Director at iconic adventure film and television studio, Warren Miller Entertainment where he founded Action Marketing.